In the business of business, where everybody knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is permitted to create visually pleasing, functioning and high-conversion landing pages by themselves thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools will help you create the landing page that you need to move forward? Is it possible for Leadpages to still rise and be victorious?
We have taken the liberty of comparing Leadpages against them so you can make a fully informed decision of what’s going to work best for you!
Leadpages vs Instapages Drip vs Leadpages
Let us start this out by running a couple of what each tool has to bring to the table.
Leadpages is blessed with a drag and drop editor that makes making landing pages oh so simple. You have over 130 templates to fool around with, fantastic integrations along with your own favorite, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to produce a full site if you require it to.
Instapages includes a distinctive grid-free drag and drop interface for their editor, over 200 free templates to use with much more accessible via Envato, a great deal of integrations, analytics made simple, split testing and collaboration tools that’re particularly helpful if you’re employed as a team. Drip vs Leadpages
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They just have so much more to choose from. Yes, you will find far more free templates using Leadpages’ standard editor, but most will, and ought to, defer to the drag and drop editor since, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to select from, but since Instapages just has so much on its side, it still takes the win.
If it comes to their page editor, however, it’s an issue of personal preference since they do their jobs really well, but also in various ways.
Leadpages utilizes a drag-and-drop editor with a grid-based design to assist you construct your page. It’s pretty similar actually to how WordPress lets you build. It’s a pretty simple and effortless builder which works especially well if you’re all about finding the proper spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages embraces chaos. Rather than a grid system, Instapages uses a free for all, free-form construction interface. Nowadays you don’t need to follow a template and instead it’s possible to drag and drop your components anywhere on the page.
This allows you more freedom to have the design you want. Instapages provides suggestions on how to properly align your components of course — they will not only leave you with no guide — but you are free to ignore the suggestions and do whatever you want.
We will not say one is better than other since, in the end daily, it really boils down to your preference and style of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It’s on you.
One aspect wherein there’s a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be really useful as elements you’ll need when building your landing page.
When it comes to cost, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ lowest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 gap on a monthly basis.
And that is just their lowest priced plans.
Yeah, there are a number of features in the cheapest plan of Instapages you will find just on the next plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
At the end of the afternoon, we are going with Leadpages with this particular one. That is not to mention Instapages is a bad choice. If you want a more well-intentioned editor, regularly collaborate with a team and you require collaboration tools and do not mind the steep cost, then by all means, Instapages would be the one for you.
But from the way we’re looking at it, Leadpages only has more value for the price it provides. It gives a plethora of tools that are on par with Instapages, a great editor and offerings that are unique for this such as Leadboxes (which allows you to make your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
Something to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, if you just want to take our word for it, then choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the last segment, therefore lets furst focus on Unbounce.
Founded in 2009, Unbounce was made with the goal of helping marketers grow their businesses via successful conversion. Flashforward to 2020 and they’ve been doing just that, using their number one tool being their systematic landing page editor and builder.
Similar to Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even can help you track relevant parameters and data to your analytics — a step over what Google Analytics can provide, enabling you to correct if needed.
You really won’t have any trouble using either or. Leadpages has two editors for you to use, the standard and the drag-and-drop (although we recommend you use the latter) while Unbounce includes one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
After just a couple of tries, beginners will not have much problem picking up how to use the editors.Overall, they are both pretty simple tools to learn and use, so it is a tie in that region.
But if we are judging on the caliber of the editor, then we would need to give it to Unbounce. Leadpages provides two types of editors to appeal to two different kinds of people who want to create use of their solutions. Unbounce caters to everybody with only one. Yes it may not be as simple as Leadpage’s, but the excess effort is worth it. Drip vs Leadpages
In terms of the all important templates, Leadpages has considerably more than Unbounce, but that is not to mention Unbounce’s templates are of a low quality. They’re pretty good actually, and optimized and designed to be the most effective that they can be.
For pricing, Leadpages wins it’s standard offering of $37 per month when compared with Unbounce’s $79 per month if they are both billed annually. That is a significant monthly difference that can stack-up if utilized for the long run.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. Even the cost point reveals just as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It’s easy to use, cheaper and offers you all of the luxury tools you’ll have to grow and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — two different tools with different systems and a shared goal: building your business up.
Let’s examine the basics first, yeah? If Leadpages helps you produce Landing Pages that could help you welcome visitors and covert their clicks right into a opt-in and other things, ClickFunnels permits you produce Sales Funnels — a set of pages that lead the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So now that that the difference was established, how do they fare? Well, if you’re judging in terms of ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re two different beasts after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but can offer a different sort of experience for the customer.
That is not taking a knock Leadpages along with the simple beauty and effectivity it offers. If all you really need are landing pages, why look further?
At the end of the day we say choose ClickFunnels if you require powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody on your staff which can). If you want your marketing strategy to be in one, if you require it to stream and move like an orchestra that responds to one another, this is the right option.
If you’re on budget but will need to get the work done without sacrificing quality or having to understand one thing about code, Leadpages is right here for you . If your company only really needs a one-step landing page, why complicate your life.
Keeping it simple sometimes may be the most effective move you could create.
Who Takes the Lead? Drip vs Leadpages
So what is the last score?
All of them have different niches, to be certain.
Unbounce provides you flexibility when it comes to producing your webpages, and it is a fantastic pick for experienced online entrepreneurs that also have a prepared budget .
Thanks to their great collaboration tools, Instapage is the choice for those who want to create landing pages together with other team members.
But overall, the big winner concerning simplicity, the power of its own editor and it has fantastic budget, is Leadpages. If you’re beginning, and you wish to push your business forward, If you’re in the thick of it and wish to give your pride and joy a increase, if you would like to acquire a marketing boost that isn’t too complicated, then this is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.