There’s little to no chance that you haven’t encountered a landing page on the internet — a page with the singular purpose of getting your email in exchange for free content such as e-books and online courses.
They are useful tools for businesses and generally everyone could find a fantastic use for one.
Earlier, there were two routes you could take in order to land on a wonderful landing page.
You can always do it yourself and create one for yourself by relying on your eye and coding skills in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert help might even be an option since you might not be able to do it yourself. You’d have to surrender yourself to designers and developers who would play a psychological, verbal and fiscal tug-of-war with you as you build what you need to build.
Good thing, you don’t need to rely on that. There’s a 3rd option.
That’s where Leadpages comes in.
It presents itself as a tool that will make it possible for you to make your landing pages yourself, without needing to understand any code, together with simple and great results. A colossus in the landing page builder game, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worthwhile? What are its strengths and weaknesses?
Let’s jump in and find out!
Lead By Features Dave Hayes Leadpages
Leadpages was created in 2010 by Clay Collins over at Minneapolis. With a team whose heart can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they have done is how they’ve made one of the most powerful growth programs out there, but managed to make it simple to use rather than being overtly complicated. Using it will not feel as though you have to have a crash course and cram just to be able to begin.
For new users out there, that sets the tone for what Leadpages is about.
And as soon as you’re over the anxiety of using it, the apprehension which accompanies a new instrument, it is easy to dive deep into the features they offer and see how powerful it truly is.
Certainly one of the jewels, and really an industry standout, are their own templates. They have over a 150+ beautifully designed templates ready to use, all of which can be categorized by purpose and industry, and are even mobile friendly.
Anything you may need — by a catch template into a landing page for a giveaway, to webpage for a free manual, chances are, the template you need is right there and ready for you.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. One of the cons for them though is that you don’t really have a great deal of space to customize them. The typical templates can’t be edited, even when they claim it could be.
While using the Drag and Drop editor, there is a flaw in the design where the widget boundaries are somewhat off. When you drag a specific element in, sometimes it slips to the wrong place so that can be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these significant defects? No, of course not. They’re not detrimental to you getting what you want. But they could get in the way of a smooth experience, and all these are something you should be prepared for.
Besides the landing pages itself, Leadpages also helps you create additional powerful tools. Dave Hayes Leadpages
After all, for them to become this popular, they will need to have more than just the basics in their arsenal. After all, what kind of leader would limit themselves?
One great example would be”Leadboxes” — basically beautifully designed pop-ups that will help you reach your mark, without it being annoying. You can even see how effective it can be by activating an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this can help you determine exactly what works and what doesn’t so you are able to evaluate your next steps.
They also permit you to produce your own alert bars — little bars on top of your browser display that usually alerts you to a sale or a promo. Aside from being a helpful improvement, Leadpages has made it so it’s easy to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that each of the receivers have to do is click and they will automatically opt-in. Since individuals are usually allergic to complicated sign ups, having this easy choice is a huge plus in your side.
One good thing which Leadpages didn’t forget was proper integration. They took the lead with that and it is insanely useful.
In terms of connectivity, you’re empowered to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Advertising and more than 40+ other options — in a world where data and connectivity mean a lot, being this incorporated is a huge, huge boon for you.
Lead By Price
Leadpages isn’t cheap, but that’s not to say it is not worth it. It’s worth more than the price you pay, we believe.
The conventional plan of Leadpages is $37 a month. It can return to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Dave Hayes Leadpages
When you want to really get serious though, and go for things such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard plan, should you commit to a more comprehensive strategy, you can get it in $49 a month or $24 a month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they advocate for marketing teams and bureaus. That is where they pull out all the big guns and give you pretty much everything. Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 per month for an annual plan.
There is no monthly price option for Advanced though, so take note.
If you add this up, even at the standard program on a 1-year commitment you are going to be spending $300. Which can be bit hefty, yes. But again, for all you’re getting, it is a fairly good deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it is worth, they offer a 14-day trial as well as a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And truth be told, we believe it is very much worth it.
It is super novice friendly as a result of its drag and drop editor, you have over 200+ free templates to pick from (not to mention some extra paid ones) and it’s wonderful integration for email marketing services, webinars, etc.
And that’s only the tip of this iceberg, frankly.
While it does have disadvantages such as the restricted ability to tinker around with templates, how you can’t layout the responsive version of your webpage as well as the price — that may be already a little steep in the cheapest plan without great features such as A/B test pages — the pros outweigh the cons.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages that can help you do what you need to do so damn easy without sacrificing quality. Personalization is one of the strongest tools we have today, and as such it can help us lead our businesses and interests into greater heights, with ease.
FREQUENTLY ASKED QUESTIONS Dave Hayes Leadpages
Q: Can I connect whatever I construct with Leadpages to my domain?
A: Yes! Each page published with Leadpages is hosted on our servers in your Leadpages domain. If you already have domain, it is really easy to connect your domain to your own leadpages accounts and publish it to the domain of your choosing.
Q: Does Leadpages come with a free trial, or do I have to buy it to use it?
A: Leadpages offers a 14-day free trial for you to test out so you can see what they have to offer!
Q: When I use the Free Trial, will the version of Leadpages I will be utilizing be limited?
A: No, you’ll get free, unlimited access to a preferred Leadpages plan. You can use it as if you were a paying customer to get 14-days, no strings attached. Once the 14 days are up, you’ll automatically transform into a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages .
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your current site, or replace it entirely in the event that you’d like it to. With Leadpages‘s simple to use tools, it’s definitely in your reach.