There’s little to no chance that you haven’t stumbled upon a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They are helpful tools for companies and most everyone could find a good use for one.
There used to be only two ways you could score a landing page for yourself.
You could build one yourself from the ground up, relying on coding and your own eye and advantages to make something that was both practical and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert help might even be an option since you would not be able to do it yourself. You’d have to surrender to designers and programmers who would play a mental, verbal and financial tug-of-war with you as you assemble what you need to build.
Good thing, you don’t need to rely on that. There’s a third option.
That is where Leadpages comes in.
It presents itself as a tool that will make it possible for you to create your landing pages yourself, without the need to know any code, with simple and great results. A colossus in the landing page builder market, Leadpages will give you the templates you need to start making. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all of your problems? Is it worthwhile? What are its strengths and flaws?
Let’s jump in and discover!
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Armed with a team comprised of conversion-marketing pros and tech support team whose warmth you can feel through a display of a smartphone, the company has over 45,000 users and is widely thought of as one of the greatest choices which will help build nearly all of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the best things they have done is how they’ve made one of the most effective growth tools on the market, but was able to make it simple to use rather than being complicated. Using it will not feel as though you have to have a crash course and cram just to be able to get started.
For said newcomers, Leadpages pretty much leads the charge for friendliness as compared to what’s out there in the market.
And once you’ve shed the fear of trying something new, you’ll discover how fantastic it is for you and your company.
One of their jewels, and truly a business standout, are their own templates. They have more than a 150+ beautifully designed templates ready to use, all of which can be categorized by purpose and industry, and are even mobile friendly.
Anything you will need — by a capture template to a landing page for a giveaway, to webpage for a free guide, odds are, the template you will need is right there and ready for you.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. One of the disadvantages for them though is that you don’t really have a lot of room to customize them. The typical templates can’t be edited, even when they claim it can be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the borders look off. If you drag a specific element in, at times it snaps into the wrong place so that can be a little frustrating. And if you delete certain elements which don’t work for you, there is a tendency for there to be spaces you need to fill up.
In the grand scheme of things, these aren’t really huge flaws, just minor inconveniences. They are not detrimental for you getting everything you want. But they could get in the way of a smooth experience, and all these are some things you should be prepared for.
In the end, for them to be this popular, they will need to have more than just the principles in their toolbox. After all, what kind of pioneer would limit themselves?
One really good example would be”Leadboxes” — essentially beautifully designed pop-ups that will help you reach your mark, without being annoying. You can also go for an option to track your customer’s interactions with your pop-up, allowing you to view and access data which can help you determine its effectiveness.
Coupled with Google Analytics, this could help you determine what works and what does not so that you can evaluate your next actions.
They also permit you to produce your personal alert bars — small bars found at the top of your browser’s display that typically alerts you to a sale or even a promo. And as an extra mindful bonus, Leadpages made it really easy to design!
And needless to say, you will find Leadlinks — Links you can embed in an email so that each of the receivers must do is click and they will automatically opt-in. Since individuals are often allergic to complex sign ups, acquiring this simple choice is a huge plus on your side.
A good thing which Leadpages didn’t forget was appropriate integration. They really took the lead with that and it’s insanely helpful.
It’s possible to join your own Leadpages with pretty much any email, payment processor, social media app, analytics application and much more. Google analytics, Facebook Ads and over 40+ other options — in a universe where connectivity and data imply a lot, being this incorporated is a massive, huge boon for you.
Lead By Price
Leadpages is not exactly cheap, but that’s not to say it isn’t worth it. You get wat you are paying for it.
If you want to become serious about this, and come equipped with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you around $79 per month. Much like the standard program, if you commit to a longer strategy, you can get it in $49 per month or $24 a month for a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they advocate for marketing teams and bureaus. With this subscription, you pretty much have all of what LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 a month for an yearly plan.
There is no monthly price option for Advanced though, so take note.
If you add this up, even in the standard program on a 1-year commitment you’ll be spending $300. Which can be bit hefty, yes. But again, for all you’re getting, it’s a pretty great deal. It will never be regarded as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So in case it is not for you, it is simple enough to rectify this decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our honest answer is, Yes, Leadpages is very much worthwhile.
It’s super novice friendly as a result of its drag and drop editor, you have over 200+ free templates to choose from (not to mention some additional paid ones) and it has wonderful integration for email marketing services, webinars, etc.
And that is just the beginning.
While it does have cons such as the restricted ability to tinker around with templates, the way you can’t layout the responsive version of your page as well as the price — that may be a little steep in the cheapest plan without great features like A/B test webpages — the pros outweigh the cons.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating stunning landing pages that can help you do what you need to do so damn simple without sacrificing quality. Personalization is one of the strongest tools we have today, and as such it can help us lead our businesses and interests into greater heights, with ease.
Q: Can I link whatever I build with Leadpages to my domainname?
A: Yes! Every page printed with Leadpages is hosted on our servers at your Leadpages domain. If you currently have domain, it is really easy to connect your domain name to your leadpages accounts and publish it to the domain of your choosing.
Q: Can I simply try Leadpages initially, or do I need to commit right off the bat?
A: Leadpages gives out a 14-day free trial that you can check out so you can see what they have to offer!
Q: Is the Leadpages free trial a limited access version?
A: No, you are going to receive free, unlimited access to a preferred Leadpages program. You may use it as if you’re a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you truly have to cancel beforehand.
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your current site, or replace it entirely in the event that you’d like it to. With Leadpages‘s simple to use resources, it’s definitely in your reach.