In the business of business, where everybody is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is permitted to create visually appeasing, functioning and high-conversion landing pages independently thanks to tools such Instapages, Unbounce and, of course, Leadpages.
Which of these tools will allow you to produce the landing page you want to move forward? Can Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Compare Leadpages vs Optimizepress
Let’s start this out by running down a few what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You have over 130 templates to play around with, great integrations with your favorites, market services, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the capacity to produce a full site if you need it to.
Instapages includes a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with much more available via Envato, a lot of integrations, analytics created easy, split testing and collaboration tools that’re particularly helpful if you’re working as a team. Compare Leadpages vs Optimizepress
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They just have so much more to pick from. Yes, there are far more free templates using Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor since, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, the two Leadpages and Instapages have fantastic templates to offer you, without a doubt, but again, because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here is you.
Leadpages utilizes a drag-and-drop editor with a grid-based layout that will help you construct your page. It is pretty similar actually to how WordPress allows you to build. It is a fairly simple and effortless builder which works particularly well if you’re all about finding the right spacing and getting things perfectly aligned.
On the flip side, Leadpages uses an extremely structured editor, Instapages goes the opposite direction. Instead of a grid system, Instapages uses a free for all, free-form building interface. Now you don’t need to follow a template and instead it’s possible to drag and drop your own elements anywhere on the page.
This allows you more freedom to get the plan you desire. Instapages provides suggestions on how to properly align your elements needless to say — they will not only leave you with no guide — but you are free to ignore the hints and do whatever you desire.
We won’t say one is far better than other because, in the end the day, it really boils down to your taste and type of building. Would you like a guided experience that makes building much simpler and easier, or would you want the ability to do anything you need to as you create?
It’s on you.
1 facet wherein there’s a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be really useful as components you’ll need when constructing your landing page.
When it comes to price, Leadpages kind of wins, with Instapages coming off as the more expensive choice. If billed annually, Leadpages’ lowest plan comes out at $25 a month while Instapage’s comes out as $149 a month.
That’s a $124 gap on a monthly basis.
And that’s simply their lowest priced plans.
Yeah, there are a number of attributes in the least expensive plan of Instapages you’ll find only on another plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
Overall, we have to go with Leadpages here. That is not to say Instapages is a bad choice. If you want a more well-intentioned editor, regularly collaborate with a team and you require collaboration tools and do not mind the steep price, then by all means, Instapages would be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It gives a plethora of tools that are on par with Instapages, a fantastic editor and offers that are unique to it like Leadboxes (which allows you to create your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
If you would like to view and try it for yourself, both platforms offer you 14-day free trials.
For us though, in the event that you only want to take our word for it, then choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the last segment, therefore lets furst concentrate on Unbounce.
Launched in 2009, Unbounce was created with the goal of helping marketers grow their businesses via effective conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their centerpiece
Similar to Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even helps you monitor relevant data and parameters to your analytics — a step above what Google Analytics may offer, allowing you to adjust if needed.
You really won’t have any problems using either or. Leadpages includes two editors for you to use, the standard and the drag-and-drop (although we recommend you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it is really simple to use, with its myriad of templates.
Beginners won’t have much problem picking up the best way to use the editors after a few attempts.All in all, they are both pretty easy tools to learn and use, therefore it is a tie in that area.
When simply discussing the about the quality of the editor, then Unbounce is the victor. Leadpages offers two types of editors to cater to two distinct sorts of people that wish to make use of their services. Unbounce caters to everybody with only one. Yes it may not be as straightforward as Leadpage’s, but the extra effort is well worth it. Compare Leadpages vs Optimizepress
You won’t be disappointed with the quality of templates they have as they’re made to be easy to use and successful.
For pricing, Leadpages wins it’s normal offering of $37 a month as compared to Unbounce’s $79 a month if they’re both billed annually. That is a significant monthly difference that can stack-up if used for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The cost point reveals just as much. But for everyone, from novices, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, more affordable and provides you all of the luxury tools you’ll need to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — two different platforms with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages helps you create Landing Pages that could help you welcome visitors and covert their clicks right into an opt-in and other items, ClickFunnels allows you create Sales Funnels — a series of pages that lead the visitor towards your goal.
Both can help you and your company grow.
So now that that the difference was established, how do they fare? Well, if you are judging in terms of ease of use and price, Leadpages takes the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complicated and deep as ClickFunnels was designed to be. They’re both different things after all.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, you can tell one needs more steps and effort, but can offer a different sort of experience for your client.
That is not taking a knock on Leadpages and the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
At the end of the day we say choose ClickFunnels if you require powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody in your staff which can). If you want to tackle your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in tandem, then this should be your pick.
If you’re on budget but will need to get the job done without sacrificing quality or having to understand one thing about code, Leadpages is right here for you personally. If your business only really wants a one-step landing page, then why complicate your life.
At times, all you really need to do to make the right choice is to keep it simple.
Who Takes the Lead? Compare Leadpages vs Optimizepress
So what is the last score?
They all have different niches, to be certain.
Unbounce gives you flexibility when it comes to creating your webpages, and is a good choice for experienced online entrepreneurs that additionally have a prepared budget .
Instapage is for all those who want to create landing pages together with others thanks to their great collaboration tools.
But overall, the big winner concerning simplicity, the energy of its editor and it has fantastic price range, is Leadpages. If you are beginning, and you wish to push your business forward, If you’re already in the thick of it and want to present your pride and joy a increase, if you want to acquire a marketing boost that isn’t too complex, then that is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.