If you have been around the web, well, you’ve encountered a landing page — a page whose sole goal is to usually grab your email address in exchange for a thing like an e-book or a free internet class of sorts.
They are useful tools for businesses and most everyone could find a good use for one.
Earlier, there were two paths you could take in order to land on a superb landing page.
You can always do it yourself and create one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert help might even be an option since you would not be able to do it yourself. You would have to surrender to designers and developers who would play a mental, verbal and fiscal tug-of-war with you as you build exactly what you need to build.
Thank god there’s a third path these days.
That is where Leadpages comes in.
It presents itself as a tool that will make it possible for you to create your landing pages on your own, without the need to know any code, together with simple and fantastic outcomes. A colossus in the landing page builder market, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worth it? What are its strengths and weaknesses?
Let’s jump in and discover!
Lead By Features Challenges Facing Leadpages
Leadpages was established in 2010 by Clay Collins over at Minneapolis. Armed with a staff comprised of conversion-marketing specialists and tech support team whose warmth you can feel through a display of a phone, the company has over 45,000 users and is widely thought of as one of the greatest options that will help build nearly all of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the best things they have done is the way they’ve made one of the most effective development tools out there, but was able to make it simple to use rather than being overtly complicated. Upon using it, you’ll quickly find out that it’s pretty beginner friendly.
For said beginners, Leadpages pretty much spearheads the charge for ease of use as compared to others out there in the market.
And once you’ve shed the fear of using something new, you’ll discover how amazing it is for you and your company.
Having premade designer templates puts them in an advantage because they’re the only ones that have it. They have more than a 150+ superbly designed templates ready to use, all which can be categorized by purpose and industry, and are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. One of the cons for them though is you don’t really have a lot of space to personalize them. The standard templates can not be edited, even if they claim it could be.
While using the Drag and Drop editor, there is a flaw in the layout where the widget boundaries are a bit off. If you drag a specific element in, at times it snaps into the incorrect place so that can be a bit frustrating. And if you delete certain elements that don’t work for you, there’s a tendency for there to be spaces you need to fill up.
Are these major flaws? No, certainly not. They’re not detrimental for you getting everything you need. But they could get in the way of a smooth experience, and these are something you should be prepared for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other important and powerful tools. Challenges Facing Leadpages
In the end, for them to be this popular, they need to possess more than just the basics in their toolbox. What type of industry leader would not?
One really good example is”Leadboxes” — essentially beautifully designed pop-ups that’ll help you hit your mark, without being bothersome. You can even go for an option to track your visitor’s interactions with your pop-up, allowing you to see and access data that can help you ascertain its effectiveness.
Coupled with Google Analytics, this could enable you to see exactly what works and what does not so that you can evaluate your next steps.
They also permit you to produce your own alert bars — small bars on top of your browser screen that typically alerts you to a sale or a promo. Aside from being a helpful improvement, Leadpages has made it so it’s easy to design!
And of course, you will find Leadlinks — Links you can embed in an email so that each of the recipients have to do is click and they will automatically opt-in. Since people are usually allergic to complicated sign ups, having this easy option is a big plus on your side.
A good thing which Leadpages didn’t forget was appropriate integration. They really took the lead with that and it’s insanely helpful.
It’s possible to connect your Leadpages with pretty much any email, payment processor, social media app, analytics program and more. Google analytics, Facebook Ads and more than 40+ other options — in a world where data and connectivity mean a lot, being this incorporated is a huge, enormous boon for you.
Lead By Price
Leadpages is not cheap, but that is not to say it is not worth it. It’s worth more than the price you pay, we believe.
The standard strategy of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. Challenges Facing Leadpages
When you want to really get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard plan, if you commit to a longer strategy, you can get it at either $49 per month or $24 a month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing teams and agencies. This is where they pull out all the big guns and offer you pretty much everything. Here, you can get it for $159 a month for a 2-year lock , or at $199 a month for an yearly plan.
There isn’t a monthly price option for Advanced though, so take note.
If you add this up, even in the standard program on a 1-year commitment you’ll be spending $300. Which can be bit hefty, yes. But then again, for all you’re getting, it is a pretty great deal. It will never be regarded as a steal, but you can say value for money for certain.
And for what it is worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So in case it’s not for you, it is easy enough to rectify that decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our honest answer isYes, Leadpages is very much worthwhile.
It is super novice friendly thanks to its drag and drop editor, you’ve got over 200+ free templates to choose from (not to mention some extra paid ones) and it’s wonderful integration for email advertising solutions, webinars, etc.
And that is just the tip of the iceberg, honestly.
While it does have cons such as the limited ability to tinker around with templates, the way you can’t layout the responsive version of your webpage as well as the price — that may be a little steep at the least expensive plan without good features such as A/B test webpages — the pros outweigh the cons.
So when you have to make that next landing page, frankly, go for Leadpages. It makes creating stunning landing pages which can enable you to do exactly what you need to do so damn easy without sacrificing quality. And in a world where everything is so quick and so personalized, wouldn’t you want to lead with ease?
FREQUENTLY ASKED QUESTIONS Challenges Facing Leadpages
Q: Can I connect whatever I build with Leadpages to my domain?
A: Yes! Every page printed with Leadpages is hosted on our servers at your Leadpages domainname. If you already have domain, it is really simple to connect your domain name to your own leadpages accounts and publish it into the domain of your choosing.
Q: Does Leadpages come with a free trial, or do I have to buy it to use it?
A: Leadpages offers a 14-day free trial that you can check out so you can see what they have to give you!
Q: After I use the Free Trial, will the edition of Leadpages I will be using be restricted?
A: No, you are going to receive free, unlimited access to your preferred Leadpages program. You can use it as if you were a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you really have to cancel beforehand.
Q: Can Leadpages replace my site?
A: Yes. It can act as a supplement to your existing website, or replace it altogether if you’d like it to. With Leadpages‘s easy to use resources, it’s definitely within your reach.