There’s little to no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They’re helpful tools for businesses and most everyone could find a good use for one.
Before, there were two paths you could take to be able to land on a superb landing page.
You could build one yourself from the ground up, relying on coding along with your eye and strengths to create something that was both practical and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you couldn’t do it yourself because it was not your specialty, you might turn to others and ask for their professional assistance. You would have to surrender to designers and developers who would play a psychological, verbal and financial tug-of-war with you as you assemble what you need to build.
Thankfully, you don’t need to rely on that. There’s a third option.
That’s where Leadpages comes in.
It presents itself as a tool that will allow you to make your landing pages yourself, without needing to know any code, together with simple and great results. A major participant in landing page builders, it is going to give you templates to play around with to get the job finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all your problems? Is it worthwhile? What are its strengths and weaknesses?
Let’s jump in and find out!
Lead By Features Best Email Marketing Platform Leadpages
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a team whose heart can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses grow online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they’ve done is how they have made among the most effective growth programs on the market, but was able to make it simple to use rather than being complicated. Using it will not feel like you have to have a crash course and cram just to be able to get started.
For new users out there, that sets the tone for what Leadpages is about.
And once you’re past the fear of using it, the apprehension that accompanies a new instrument, it’s simple to dive deep into the features they offer and see how powerful it truly is.
Certainly one of their jewels, and really a business standout, are their templates. They have more than a 150+ superbly designed templates ready to use, all of which can be categorized by purpose and industry, and therefore are even mobile friendly.
Anything you may need — by a capture template into your landing page for a giveaway, to webpage to get a free guide, odds are, the template you need is right there and ready for you.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. Among the cons for them though is that you don’t actually have a lot of room to personalize them. The standard templates can not be edited, even when they claim it can be.
While using the Drag and Drop editor, there’s a flaw in the layout where the widget borders are somewhat off. If you drag a particular element in, sometimes it snaps into the incorrect place so that may be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these significant defects? No, of course not. They are not detrimental to you getting what you need. But they could get in the way of a smooth experience, and these are something you should be prepared for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other useful and powerful tools. Best Email Marketing Platform Leadpages
After all, for them to be this popular, they will need to possess more than just the basics in their arsenal. After all, what kind of pioneer would limit themselves?
One great example would be”Leadboxes” — basically beautifully designed pop-ups that will help you hit your mark, without it being bothersome. You can even determine how effective it can be by enabling an option wherein you can track your clients interactions with your pop-ups.
Coupled with Google Analytics, this can enable you to see exactly what works and what doesn’t so that you are able to evaluate your next actions.
They also permit you to produce your personal alert bars — small bars found at the top of your browser’s screen that typically alerts you to a purchase or even a promo. And as an extra bonus, Leadpages made it really easy to design!
And of course, you will find Leadlinks — Links you can embed in an email so that each of the recipients must do is click and they’ll automatically opt-in. Since people are often allergic to complex sign ups, acquiring this simple choice is a big plus on your side.
One good thing that Leadpages did not overlook was proper integration. They took the lead with that and it’s insanely helpful.
It’s possible to join your own Leadpages with pretty much any email, payment processor, social media app, analytics program and much more. Google analytics, Facebook Ads and more than 40+ other choices — in a world where data and connectivity imply so much, being this integrated is a massive, huge boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that is not to say it isn’t worth it. You more than get wat you’re paying for it.
The conventional strategy of Leadpages is $37 per month. It can return to $25 or even $17 a month if you opt for the 1-year or 2-year plan, respectively. Best Email Marketing Platform Leadpages
When you want to get serious though, and go for things such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the normal program, should you commit to a longer plan, you can get it at either $49 per month or $24 a month for a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing teams and bureaus. With this plan, you pretty much have all of what LeadPages has to offer Here, you can get it for $159 per month for a 2-year lock , or at $199 per month for an annual plan.
There isn’t a monthly price option for Advanced though, so take note.
Should you add this up, even at the standard program on a 1-year commitment you are going to be spending $300. Which can be bit hefty, yes. But again, for all you’re getting, it is a fairly good deal. It will never be regarded as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So if it’s not for you, it’s simple enough to rectify this decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our honest answer isYes, Leadpages is very much worth it.
It’s super beginner friendly thanks to its drag and drop editor, you have over 200+ free templates to choose from (and of course some additional paid ones) and it’s excellent integration for email advertising services, webinars, etc.
And that’s only the tip of the iceberg, honestly.
While yes, it does have disadvantages such as the restricted ability to tinker around with templates, the way you can’t layout the responsive version of your webpage as well as the cost — which may be a little steep at the cheapest plan without great features such as A/B test webpages — the pros outweigh the cons.
So when you have to make the next landing page, honestly, go for Leadpages. It makes creating stunning landing pages that can help you do what you need to do so damn easy without sacrificing quality. And in a universe where everything is so quick and so personalized, wouldn’t you need to lead easily?
FREQUENTLY ASKED QUESTIONS Best Email Marketing Platform Leadpages
Q: Can I connect whatever I build with Leadpages to my own domain ?
A: Yes! Every page printed with Leadpages is hosted on our servers in your Leadpages domainname. If you currently have domain, it is really easy to connect your domain name to your own leadpages account and publish it into the domain of your choice.
Q: Could I just try Leadpages first, or do I need to go all in off the bat?
A: Leadpages gives out a 14-day free trial for you to test out so you can see what they have to offer!
Q: When I use the Free Trial, will the version of Leadpages I’ll be utilizing be restricted?
A: No, you are going to receive free, unlimited access to your chosen Leadpages program. You can use it as though you’re a paying customer to get 14-days, no strings attached. Once the 14 days are up, you’ll automatically become a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages in your life .
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your existing website, or replace it entirely in the event that you’d like it to. With Leadpages‘s simple to use tools, it is definitely within your reach.