There’s little to no chance that you haven’t encountered a landing page on the internet — a page with the singular purpose of getting your email in exchange for free content such as e-books and online courses.
They’re useful tools for businesses and generally everyone could get a good use for one.
There used to be only two ways you could score a landing page for yourself.
You can build it yourself from the ground up, relying upon coding and your eye and strengths to create something that was both functional and aesthetically appeasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for professional help might even be an option since you would not be able to do it yourself. You would have to surrender to designers and programmers who would play a mental, verbal and financial tug-of-war with you as you build exactly what you need to build.
Thank god there’s a third path these days.
That’s where Leadpages comes in.
It introduces itself as a tool that will allow you to create your landing pages on your own, without the need to understand any code, with simple and great results. A giant in the landing page builder market, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worth it? What are its strengths and flaws?
Let us jump in and find out!
Lead By Features Are Leadpages Really Necessary? Or Can I Just Make My Own Landing Page?
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a staff whose heart can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they have done is the way they have made one of the most effective development tools out there, but managed to make it easy to use rather than being overtly complicated. Using it will not feel as though you’ve got to take a crash course and cram just to have the ability to get started.
For said newcomers, Leadpages pretty much spearheads the charge for ease of use as compared to what’s out there in the market.
And once you’ve shed the fear of trying something new, you’ll discover how fantastic it is for you and your business.
One of the jewels, and really an industry standout, are their own templates. They have over a 150+ beautifully designed templates ready to use, all of which can be categorized by purpose and industry, and are even mobile friendly.
Whatever you will need — by a capture template into a landing page for a giveaway, to webpage for a free guide, odds are, the template you will need is right there and ready for you.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. One of the cons for them though is you don’t really have a lot of room to personalize them. The standard templates can not be edited, even if they claim it could be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries off-center. If you drag a particular element in, sometimes it snaps into the incorrect place so that can be a bit frustrating. And if you delete specific elements that don’t work for you, there is a tendency for there to be spaces you need to fill up.
Are these significant defects? No, of course not. They’re not detrimental for you getting what you need. However, they could get in the way of a smooth experience, and all these are something you should be prepared for.
Besides the landing pages itself, Leadpages also can help you create additional powerful tools. Are Leadpages Really Necessary? Or Can I Just Make My Own Landing Page?
In the end, for them to become this popular, they will need to possess more than just the basics in their toolbox. What type of business leader would not?
One great example is”Leadboxes” — basically beautifully designed pop-ups that will enable you to hit your mark, without being bothersome. You can even determine how effective it can be by activating an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this could help you see exactly what works and what does not so that you are able to evaluate your next actions.
They also permit you to make your own alert bars — little bars on top of your browser screen that typically alerts you to a purchase or a promo. Aside from being a useful improvement, Leadpages has made it so it’s simple to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that each of the receivers have to do is click once and they’ll automatically opt-in. Having an easy sign up option is always a fantastic answer to people’s dislike for complicated or time consuming sign-up processes.
One good thing which Leadpages didn’t overlook was proper integration. They really took the lead with that and it is insanely helpful.
In terms of connectivity, you’re allowed to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other options — in a world where data and connectivity imply so much, being this integrated is a huge, enormous boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that is not to say it is not worth it. It’s worth far more than the price you pay, we believe.
The standard plan of Leadpages is $37 per month. It can go down to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. Are Leadpages Really Necessary? Or Can I Just Make My Own Landing Page?
If you want to become serious about it, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you about $79 a month. Much like the normal program, if you commit to a more comprehensive strategy, you can get it at $49 a month or $24 per month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they advocate for marketing teams and bureaus. That is the plan where they pull out all the big guns and offer you pretty much everything. Here, you can get it for $159 a month for a 2-year lock in, or at $199 per month for an annual plan.
There is no monthly price option for Advanced though, so take note.
Adding it all together, you’re will be committing about $300 for a 1-year subscription deal Which can be little hefty, yes. But again, for everything you are getting, it is a fairly great deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it is worth, they supply a 14-day trial as well as a 30-day Money-Back Guarantee. So if it’s not for you, it is simple enough to rectify that decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our fair answer isYes, Leadpages is quite much worthwhile.
It is super beginner friendly as a result of its drag and drop editor, so you’ve got over 200+ free templates to pick from (and of course some extra paid ones) and it has wonderful integration for email advertising services, webinars, etc.
And that’s just the tip of the iceberg, honestly.
While it does have disadvantages like the restricted ability to tinker around with templates, how you can’t design the reactive version of your webpage as well as the price — which may be already a little steep at the cheapest plan without good features such as A/B test pages — the pros outweigh the disadvantages.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages that could enable you to do what you need to do so damn simple without sacrificing quality. And in a universe where everything is so fast and so personalized, wouldn’t you want to lead with ease?
FREQUENTLY ASKED QUESTIONS Are Leadpages Really Necessary? Or Can I Just Make My Own Landing Page?
Q: Can I connect whatever I construct with Leadpages to my domain?
A: Yes! Every page published with Leadpages is hosted on our servers in your Leadpages domainname. If you currently have domain, it is really easy to link your domain to your own leadpages accounts and publish it to the domain of your choosing.
Q: Could I just try Leadpages first, or do I need to go all in off the bat?
A: Leadpages offers a 14-day free trial for you to check out so you can see what they have to give you!
Q: Is the Leadpages free trial a restricted version?
A: No, you’ll receive free, unlimited access to a chosen Leadpages program. You can use it as though you’re a paying customer to get 14-days, no strings attached. Once the 14 days are up, you’ll automatically become a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages in your life .
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your current website, or replace it entirely in the event that you want it to. With Leadpages‘s easy to use tools, it’s definitely in your reach.