There’s no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They are helpful tools for businesses and most everyone could find a good use for one.
There used to be only two ways you could score a landing page for yourself.
You can always take it upon yourself and create one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for professional assistance might even be an option since you might not be able to do it yourself. You’d have to surrender to designers and developers who would play a psychological, verbal and financial tug-of-war with you as you build exactly what you want to build.
Thank god there’s a third path these days.
That is where Leadpages comes in.
It presents itself as a tool which will allow you to make your landing pages yourself, without the need to understand any code, with easy and great outcomes. A giant in the landing page builder market, Leadpages will give you the templates you need to start making. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all your problems? Is it worth it? What are its strengths and weaknesses?
Let us jump in and discover!
Lead By Features Add Facebook Pixel to Leadpages
Leadpages was created in 2010 by Clay Collins over at Minneapolis. With a team whose passion can be felt at all times, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the best things they’ve done is the way they have made one of the most powerful development tools on the market, but was able to make it simple to use rather than being overtly complicated. Using it will not feel as though you’ve got to take a crash course and cram just to have the ability to begin.
For said newcomers, Leadpages pretty much spearheads the charge for friendliness as compared to others out there in the market.
And once you’ve shed the fear of trying something new, you’ll discover how fantastic it is for you and your business.
Certainly one of the gems, and truly an industry standout, are their templates. They have over a 150+ beautifully designed templates ready to use, all of which are categorized by industry and purpose, and therefore are even mobile friendly.
Whatever you will need — from a catch template to your landing page for a giveaway, to webpage for a free guide, chances are, the template you will need is right there and ready for you.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. Among the cons to them though is that you don’t actually have a great deal of room to customize them. The typical templates can’t be edited, even when they claim it could be.
Not all is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries look off. When you drag a specific element in, sometimes it slips to the wrong place so that can be a bit frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
In the grand scheme of things, these aren’t really huge flaws, just minor inconveniences. They are not detrimental to you getting everything you need. However, they can get in the way of a smooth experience, and all these are something you should be prepared for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other important and powerful tools. Add Facebook Pixel to Leadpages
In the end, for them to become this popular, they need to have more than just the basics in their toolbox. After all, what kind of pioneer would limit themselves?
One great example would be”Leadboxes” — basically beautifully designed pop-ups that will enable you to hit your mark, without being bothersome. You may also go for an option to track your customer’s interactions with your pop-up, letting you see and access data that will allow you to determine its effectiveness.
Coupled with Google Analytics, this could help you see what works and what does not so you are able to evaluate your next steps.
They also allow you to produce your personal alert bars — little bars on top of your browser display that usually alerts you to a purchase or a promo. And as an added mindful bonus, Leadpages made it really easy to design!
And of course, there are Leadlinks — Links you can embed in an email so that each of the recipients have to do is click and they’ll automatically opt-in. Since individuals are often allergic to complex sign ups, having this simple option is a huge plus in your side.
A good thing that Leadpages did not overlook was appropriate integration. They really took the lead with that and it is insanely helpful.
You can join your own Leadpages with pretty much any email, payment processor, social media platform, analytics program and more. Google analytics, Facebook Ads and more than 40+ other options — in a world where data and connectivity mean a lot, being this incorporated is a massive, huge boon for you.
Lead By Price
Leadpages isn’t inexpensive, but that’s not to say it isn’t worth it. It’s worth more than the price you pay, we believe.
The conventional strategy of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. Add Facebook Pixel to Leadpages
When you want to really get serious though, and go for things such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the normal plan, should you commit to a longer strategy, you can get it in $49 a month or $24 a month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing groups and agencies. This is the plan where they pull out all the big guns and give you pretty much everything. Here, you can get it for $159 a month for a 2-year lock in, or at $199 a month for an yearly plan.
There isn’t a monthly price option for Advanced though, so take note.
Summing it all together, you’re going to be committing about $300 for a 1-year subscription deal Which can be bit hefty, yes. But again, for all you’re getting, it’s a fairly good deal. It will never be considered as a steal, but you can say value for money for certain.
And for what it is worth, they offer a 14-day trial as well as a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our fair answer isYes, Leadpages is quite much worth it.
It’s super novice friendly as a result of its drag and drop editor, so you’ve got over 200+ free templates to pick from (not to mention some extra paid ones) and it has excellent integration for email advertising services, webinars, etc.
And that’s just the beginning.
While yes, it does have disadvantages such as the limited ability to tinker around with templates, how you can not design the responsive version of your webpage as well as the cost — which can be already a little steep at the cheapest plan without good features like A/B test webpages — the pros outweigh the cons.
So when you need to make the next landing page, frankly, go for Leadpages. It makes creating stunning landing pages that can enable you to do exactly what you have to do so damn easy without sacrificing quality. And in a universe where everything is so fast and so personalized, wouldn’t you need to lead with ease?
FREQUENTLY ASKED QUESTIONS Add Facebook Pixel to Leadpages
Q: Can I link whatever I construct with Leadpages to my own domain name?
A: Yes! Every page printed with Leadpages is hosted on our servers in your Leadpages domain. If you already have domain, it’s really easy to connect your domain name to your leadpages account and publish it into the domain of your choice.
Q: Can I just try Leadpages first, or do I need to go all in off the bat?
A: Leadpages gives out a 14-day free trial for you to test out so you can see what they have to give you!
Q: Is the Leadpages free trial a limited access version?
A: No, you are going to receive free, unlimited access to a chosen Leadpages program. You can use it as if you’re a paying customer to get 14-days, no strings attached. Once the 14 days are up, you’ll automatically become a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages .
Q: Could Leadpages replace my site?
A: Yes. It can work as a supplement to your existing site, or replace it altogether in the event that you want it to. With Leadpages‘s easy to use resources, it is definitely within your reach.