There’s no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They’re useful tools for companies and most everyone could find a fantastic use for one.
Before, there were two routes you could take in order to land onto a wonderful landing page.
You can always take it upon yourself and make one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert help might even be an option since you would not be able to do it yourself. You would have to surrender to designers and developers who would play a mental, verbal and financial tug-of-war with you as you assemble what you need to construct.
Thank god there is a third route nowadays.
That’s where Leadpages comes in.
It presents itself as a tool which will make it possible for you to create your landing pages on your own, without the need to understand any code, with simple and fantastic results. A giant in the landing page builder market, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worth it? What are its strengths and weaknesses?
Let us jump in and discover!
Lead By Features Add a Leadpages Popup to Squarespace
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a staff whose passion can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses grow online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the greatest things they’ve done is the way they’ve made one of the most effective growth tools on the market, but was able to make it simple to use and not overtly complicated. Using it won’t feel as though you’ve got to take a crash course and cram just to be able to get started.
For new users on the market, that sets the tone for what Leadpages is about.
And as soon as you’re over the anxiety of using it, the apprehension that accompanies a new tool, it is easy to dive deep into the features they offer and see how strong it truly is.
Certainly one of their gems, and really an industry standout, are their templates. They have over a 150+ beautifully designed templates ready to use, all which can be categorized by industry and purpose, and therefore are even mobile friendly.
Whatever you may need — by a catch template to a landing page for a giveaway, to page for a free guide, odds are, the template you will need is right there and ready for you.
There are two types of templates ready for people: Standard and Drag and Drop. Among the disadvantages to them though is you don’t actually have a lot of space to personalize them. However, the standard template can’t really be tweaked or changed even if they said it could be.
When using the Drag and Drop editor, there is a flaw in the design where the widget boundaries are a bit off. If you drag a specific element in, at times it slips to the wrong place so that may be a little frustrating. And if you delete certain elements which don’t work for you, there is a tendency for there to be spaces you need to fill up.
In the grand scheme of things, these aren’t really huge problems, just small inconveniences. They’re not detrimental for you getting everything you want. But they could get in the way of a smooth experience, and these are some things you should be prepared for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other useful and powerful tools. Add a Leadpages Popup to Squarespace
After all, for them to become this popular, they need to have more than just the principles in their toolbox. What kind of business leader wouldn’t?
One really good example is”Leadboxes” — basically beautifully designed pop-ups that will help you reach your mark, without being annoying. You may also go for an option to track your customer’s interactions with your pop up, letting you see and access data that can help you determine its effectiveness.
Coupled with Google Analytics, this could enable you to see what works and what does not so you can evaluate your next steps.
They also allow you to make your own alert bars — little bars on top of your browser’s display that usually alerts you to a purchase or a promo. And as an extra mindful bonus, Leadpages made it really easy to design!
And of course, there are Leadlinks — Links you can embed in an email so that all the recipients have to do is click and they will automatically opt-in. Having an easy sign up option is always a fantastic answer to people’s dislike for complicated or time consuming sign-up processes.
One good thing that Leadpages did not overlook was proper integration. They really took the lead with that and it’s insanely useful.
In terms of connectivity, you’re allowed to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other choices — in a universe where data and connectivity imply a lot, being this integrated is a huge, huge boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that is not to say it is not worth it. You more than get wat you are paying for it.
The standard strategy of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Add a Leadpages Popup to Squarespace
When you want to really get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the normal program, should you commit to a longer strategy, you can get it in either $49 a month or $24 per month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing groups and bureaus. With this plan, you pretty much have all of what LeadPages has to offer Here, you can get it for $159 a month for a 2-year lock , or at $199 a month for an yearly plan.
Take note though, you can not go monthly with Advanced.
If you add this up, even at the standard plan on a 1-year commitment you are going to be spending $300. Which can be bit hefty, yes. But again, for everything you are getting, it is a fairly great deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it’s worth, they supply a 14-day trial as well as a 30-day Money-Back Guarantee. So if it is not for you, it is simple enough to rectify that decision.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And In all honesty, we believe it is very much worth it.
It’s super novice friendly as a result of its drag and drop editor, you’ve got over 200+ free templates to choose from (and of course some extra paid ones) and it has wonderful integration for email marketing services, webinars, etc.
And that is only the tip of the iceberg, frankly.
While yes, it does have disadvantages like the limited ability to tinker around with templates, the way you can’t layout the responsive version of your webpage as well as the cost — which can be already a little steep at the least expensive plan without good features like A/B test webpages — the pros outweigh the disadvantages.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages that could enable you to do what you have to do so damn simple without sacrificing quality. Personalization is one of the most powerful tools we have today, and as such it can help us lead our businesses and interests into greater heights, with ease.
FREQUENTLY ASKED QUESTIONS Add a Leadpages Popup to Squarespace
Q: Can I connect whatever I construct with Leadpages to my domainname?
A: Yes! Every page printed with Leadpages is hosted on our servers at your Leadpages domainname. If you currently have domain, it is really easy to link your domain to your leadpages accounts and publish it to the domain of your choice.
Q: Does Leadpages come with a free trial, or do I have to purchase it to use it?
A: Leadpages offers a 14-day free trial that you can test out so you can see what they have to offer!
Q: After I use the Free Trial, will the edition of Leadpages I will be using be restricted?
A: No, you’ll get free, unlimited access to a preferred Leadpages program. You may use it as if you were a paying customer to get 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it is not for you, you really have to cancel beforehand.
Q: Could Leadpages replace my site?
A: Yes. It can work as a supplement to your existing site, or replace it entirely if you want it to. With Leadpages‘s easy to use resources, it’s definitely within your reach.