There’s little to no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They are useful tools for businesses and generally everyone could find a fantastic use for one.
Earlier, there were two routes you could take in order to land onto a superb landing page.
You can always do it yourself and make one for yourself by relying on your eye and coding skills in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert assistance might even be an option since you might not be able to do it yourself. You would have to surrender yourself to designers and developers who would play a psychological, verbal and fiscal tug-of-war with you as you build exactly what you want to build.
Good thing, you don’t need to rely on that. There’s a third choice.
That’s where Leadpages comes in.
It introduces itself as a tool that will make it possible for you to create your landing pages on your own, without the need to know any code, with simple and fantastic results. A colossus in the landing page builder game, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worthwhile? What are its strengths and weaknesses?
Let us jump in and discover!
Lead By Features A/b Testing Leadpages
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Armed with a staff comprised of conversion-marketing pros and tech support team whose passion you can feel through a display of a phone, the company has over 45,000 users and is widely considered as one of the greatest choices which will help build nearly all of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the best things they have done is the way they have made among the most powerful development tools out there, but was able to make it simple to use rather than being complicated. Using it won’t feel like you have to have a crash course and cram just to have the ability to begin.
For new users on the market, that really sets the tone for what Leadpages is about.
And once you’ve shed the fear of trying something new, you’ll discover how fantastic it is for you and your business.
Certainly one of the jewels, and really a business standout, are their own templates. They have over a 150+ beautifully designed templates ready to use, all of which are categorized by industry and purpose, and are even mobile friendly.
Anything you may need — from a capture template into a landing page for a giveaway, to page to get a free manual, chances are, the template you will need is right there and ready for you.
There are two kinds of templates ready for individuals: Standard and Drag and Drop. Among the cons for them though is that you don’t really have a lot of room to customize them. The standard templates can’t be edited, even if they claim it can be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries look off. If you drag a particular element in, at times it slips to the incorrect place so that can be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these significant defects? No, certainly not. They are not detrimental for you getting what you want. However, they can get in the way of a smooth experience, and these are some things you should be ready for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other important and powerful tools. A/b Testing Leadpages
In the end, for them to be this popular, they will need to have more than just the basics in their toolbox. After all, what kind of pioneer would limit themselves?
One really good example would be”Leadboxes” — basically beautifully designed pop-ups that will help you reach your mark, without it being bothersome. You can even see how effective it can be by activating an option wherein you can track your clients interactions with your pop-ups.
Coupled with Google Analytics, this can help you determine exactly what works and what does not so you can evaluate your next steps.
They also permit you to produce your own alert bars — small bars found at the top of your browser’s display that typically alerts you to a purchase or a promo. And as an added bonus, Leadpages made it really easy to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that all the recipients have to do is click and they’ll automatically opt-in. Since individuals are often allergic to complicated sign ups, having this easy option is a big plus in your side.
One good thing that Leadpages did not overlook was proper integration. They really took the lead with that and it is insanely useful.
In terms of connectivity, you’re allowed to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and over 40+ other options — in a universe where connectivity and data mean a lot, being this integrated is a huge, enormous boon for you.
Lead By Price
Leadpages isn’t exactly inexpensive, but that is not to say it is not worth it. It’s worth more than the price you pay, .
The conventional strategy of Leadpages is $37 a month. It can return to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. A/b Testing Leadpages
When you want to really get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard program, should you commit to a more comprehensive strategy, you can get it at $49 a month or $24 per month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing groups and bureaus. With this subscription, you pretty much have everything that LeadPages has to offer Here, you can get it for $159 per month for a 2-year lock in, or at $199 per month for an annual plan.
There is no monthly price option for Advanced though, so take note.
Should you add it up, even in the standard plan on a 1-year commitment you’ll be spending $300. Which could be little hefty, yes. But again, for all you are getting, it’s a fairly great deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it’s worth, they supply a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And truth be told, we believe it is very much worth it.
It is super beginner friendly as a result of its drag and drop editor, you have over 200+ free templates to choose from (and of course some additional paid ones) and it has wonderful integration for email marketing services, webinars, etc.
And that’s just the beginning.
While it does have cons like the limited ability to tinker around with templates, the way you can not design the reactive version of your webpage as well as the price — which can be already a little steep in the cheapest plan without great features such as A/B test pages — the pros outweigh the disadvantages.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages which can enable you to do exactly what you need to do so damn simple without sacrificing quality. And in a world where everything is so quick and so personalized, wouldn’t you need to lead easily?
FREQUENTLY ASKED QUESTIONS A/b Testing Leadpages
Q: Can I connect whatever I construct with Leadpages to my own domain name?
A: Yes! Each page printed with Leadpages is hosted on our servers in your Leadpages domainname. If you already have domain, it is really easy to connect your domain name to your leadpages accounts and publish it into the domain of your choosing.
Q: Can I simply try Leadpages first, or would I have to go all in off the bat?
A: Leadpages gives out a 14-day free trial for you to check out so you can see what they have to offer!
Q: After I use the Free Trial, will the version of Leadpages I will be utilizing be restricted?
A: No, you’ll get free, unlimited access to a preferred Leadpages program. You can use it as though you’re a paying customer to get 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you truly have to cancel ahead.
Q: Can Leadpages replace my site?
A: Yes. It can act as a supplement to your current site, or replace it entirely if you want it to. With Leadpages‘s easy to use resources, it is definitely within your reach.