In the business of business, where everybody knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is permitted to make aesthetically pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools can allow you to create the landing page you want to move forward? Is it possible for Leadpages to still rise and be victorious?
We have taken the liberty of comparing Leadpages against them so you can make a fully informed decision of what will work best for you!
Leadpages vs Instapages 10 Minute Pages vs Leadpages
Let us start this out by running down a few what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You have over 130 templates to fool around with, fantastic integrations with your favorites, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the ability to produce a complete website if you need it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more accessible via Envato, a great deal of integrations, analytics created easy, split testing and collaboration tools that are especially useful when you’re working as a team. 10 Minute Pages vs Leadpages
Concerning templates, the clear winner in terms of the sheer number and quantity is Instapages. They simply have a lot more to choose from. Yes, there are more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor since, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
In terms of the quality of the designs though, the two Leadpages and Instapages have fantastic templates to offer you, undoubtedly, but again, because of sheer numbers, Instapages wins this round.
When it comes to their webpage editor though, it is an issue of personal preference since they do their jobs really well, but also in different ways.
Leadpages uses a drag-and-drop editor using a grid-based design that will assist you build your page. It is pretty similar really to how WordPress lets you build. It is a fairly straightforward and easy builder which works especially well if you are all about finding the proper spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages accepts chaos. Instead of a grid , Instapages employs a free for all, free-form building interface. Now you do not need to follow a template and alternatively it’s possible to drag and drop your own components anywhere on the page.
This allows you more freedom to have the plan you want. Instapages will offer hints on how to correctly align your components needless to say — they won’t only leave you be with no guide — but you are free to ignore the suggestions and do whatever you desire.
We won’t say one is better than other since, at the end the day, it actually boils down to your own preference and style of building. Would you like a guided experience which makes building much simpler and easier, or do you desire the capability to do anything you want to as you create?
It’s on you.
One facet wherein there’s a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. Which might not seem like a good deal, but these widgets can be quite useful as components you’ll need when constructing your landing page.
In terms of costs, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ lowest program comes out at $25 per month while Instapage’s comes out as $149 a month.
That is a $124 difference on a monthly basis.
And that is just their cheapest plans.
Yeah, there are a number of attributes in the cheapest plan of Instapages you will find only on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That’s not to mention Instapages is a bad option. If you want a more well-intentioned editor, work with a team and you require collaboration tools and don’t mind the steep cost, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It offers various tools that are on par with Instapages, a fantastic editor and offers which are unique to it like Leadboxes (which allows you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
If you would like to see and try it for yourself, both programs offer 14-day free trials.
For us though, if you only wish to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the last section, therefore lets furst focus on Unbounce.
Founded in 2009, Unbounce was made with the objective of helping marketers develop their businesses via successful conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their crowning achievement.
Similar to Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even helps you track relevant parameters and data to your analytics — a step over what Google Analytics can provide, allowing you to correct if needed.
Both tools are pretty easy to use. Leadpages includes two editors for you to use, the standard as well as the drag-and-drop (though we recommend you use the latter) while Unbounce includes one. The latter also uses a drag and drop interface, and it’s quite simple to use, with its army of templates.
After just a couple of attempts, beginners won’t have much of a problem picking up how to use the editors. At the end of the day, these tools are equal when it comes to how easy it is to use their editors.
When simply discussing the about the quality of the editor, then Unbounce is the victor. Leadpages provides two types of editors to cater to two distinct sorts of people who want to make use of their solutions. Unbounce caters to everyone with only one. Yes it might not be as simple as Leadpage’s, but the extra effort is well worth it. 10 Minute Pages vs Leadpages
Concerning the all important templates, Leadpages has considerably more than Unbounce, but that’s not to say Unbounce’s templates are of a lower quality. They’re pretty good actually, and designed and optimized to be the most successful they can be.
For pricing, Leadpages wins with it’s normal offering of $37 per month when compared with Unbounce’s $79 per month when they are both billed annually. That is a substantial monthly difference that can stack-up if utilized for the future.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to marketing agencies and bigger businesses. Even the price point shows as much. But for everybody else, from beginners, small business owners and start-ups. Leadpages is the way to go.
It is easy to use, cheaper and offers you all of the luxury tools you will have to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a short bonus match-up, we’ll be comparing Leadpages to ClickFunnels — which isn’t inherently 1 to 2 1 match-up since , they do allow you to advertise your organization, however they do it in varying ways.
First, the Fundamentals! If Leadpages helps you produce Landing Pages which could help you welcome visitors and covert their clicks into an opt-in and other items, ClickFunnels permits you produce Sales Funnels — a set of pages that lead the visitor towards your objective.
Both can assist you and your business grow.
So that the gap was established, how do they fare? Well, if you’re judging in terms of ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then it’s clear as to why this is — it’s not nearly as rich and intricate as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one needs more steps and effort, but will offer a different sort of experience for the client.
That is not taking a knock Leadpages and the simple beauty and effectivity it gives. If all you need are landing pages, why look further?
So In conclusion we say choose ClickFunnels if you need powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have someone in your team which can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in unison, then this should be your choice.
If you’re on budget but will need to find the work done without sacrificing quality or having to know one thing about code, Leadpages is right here for you personally. If your business only really needs a one-step landing page, then why complicate your life.
Sometimes , all you really need to make the right choice is to keep it simple.
Who Takes the Lead? 10 Minute Pages vs Leadpages
So what is the last score?
They all have different niches, to be sure.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Instapage is for all those who want to create landing pages jointly with others thanks to their great collaboration tools.
No matter how you look at it, objectively, thanks to not only its power but its simplicity and pricing, Leadpages is the winner. If you’re starting up, and you wish to push your business forward, If you’re in the thick of it and want to give your pride and joy a increase, if you would like to get a marketing increase that isn’t too complicated, then that is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to follow its lead.